4 Content Ideas for Brands -High Engagement through Posts

Looking to increase engagement? This 4 Posts could help your brand achieve a higher engagement or just give you some content ideas.

Having a Company/Brand Social Profile is somewhat a bit harder than a personal one. Why? Because you have to convey content that relates to your customer as if you where “a persona”.

What does this mean?

The first mistake you can make is to just post general business stuff and promote your product. Focus first on creating a niche audience and producing content that is useful and resonates with your target user.

Don’t know who your target user is? Stop right there and get a pen and paper, because that is your Brand. You need to treat your company as if it was just one person, meaning ask questions such as what age am I, what do I like, color I love, things I find useful, etc…

Let’s now get into the 4 Post Ideas:

1. The Twitter Style

Made by FGT *This is not an official Patagonia Post, there is no Affiliation with the company, Only a Sample*

I love this type of content, it is a really simple format and it can benefit both your target user but also reach outside segments.

Just a short quote between 1 -3 sentences no more, a picture (usually your logo)…